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Hank Willis Thomas: She's all tied up...in a poor system, 1951/2015, 2015
Digital chromogenic print, dimensions variable
Courtesy of the artist and Jack Shainman Gallery, New York
Unbranded: A Century of White Women, 1915–2015
GREENSBORO, NORTH CAROLINA , UNITED STATES • The Weatherspoon Art Museum • 3 September - 11 December 2016
|The Weatherspoon Art Museum at the University of North Carolina at Greensboro presents the exhibition Unbranded: A Century of White Women, 1915–2015. In the exhibition, Thomas reveals ways that corporate campaigns have both marketed products to white women and marketed those women as a feminine standard. By removing the texts from historic advertisements, he offers a visual chronology of the perceived social roles of white women—a history he describes as “a fascinating one step forward, two steps back.” Simultaneously, he highlights the complex ways in which popular notions of virtue and power, beauty and desire, race and gender have long been bound together. |
In a previous project, Unbranded: Reflections in Black by Corporate America, 1968–2008, Thomas focused attention on media images of and for black consumers, especially black men. By expanding that project to address images of white women, he questions why our understandings of identities—male and female, black and white—are often shaped in opposition to one another.
Weatherspoon Art Museum Website
||Weatherspoon Art Museum |
Located at the corner of Spring Garden and Tate Streets, Greensboro, NC
Tel: (1) 336 334 57 70
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