The exhibition turns the spotlight on advertising photography. Organized chronologically, it begins with the first great publicity photographers, such as François Kollar and Emmanuel Sougez. After the war, photography began to be used for ads in the press, and for promoting ordinary consumer goods instead of just luxury products. The importance of colour from the 1960s on is reflected in the work of Guy Bourdin, Jean-Loup Sieff, Jean-Paul Goude and Serge Lutens. Today, advertising photography can be obsessive or provocative, as seen in the work of its youngest practitioners: Jean-Marie Vives and Dmitri Daniloff.
Musée de la publicité: Les arts décoratifs Web Site
|
TRAVEL CALENDAR
