Tropicália, one of the most significant cultural movements to emerge from South America in the last five decades, marked a true revolution in Brazilian music, visual arts, theater, and cinema, while also influencing advertising, fashion, and television. Inspired by the writings of Oswald de Andrade, one of the founding figures of Brazilian modernism, the movement took its name from an installation created in 1967 by the young Brazilian artist Hélio Oiticica, whose work embraced an aesthetic of informality, interactivity, and cultural hybridity. Tropicália also became the title of one of the most celebrated albums in Brazilian music history, featuring Caetano Veloso and others.
This travelling (seen in London and Chicago) exhibition revisits this seminal moment in Brazilian culture, examining tropicalismo as a true force in popular culture and a continuing source of inspiration for several generations of artists, writers, and musicians. It consists of major works from the 1967 re-creation of the original New Brazilian Objectivity exhibition, and works by numerous artists including Lygia Clark, Lygia Pape, and Antônio Dias; a survey of films; excerpts from concerts by the tropicalist musicians; and examples of advertising, fashion, television clips, and artist-designed theater sets. The historical component is complemented by a contemporary section that assesses the impact of tropicalismo on contemporary art and culture. New commissions by musicians and artists include works by Arto Lindsay, Marepe, Ernesto Neto, Rivane Neuenschwander, and Dominique Gonzalez-Foerster, among others.
Hélio Oiticica (1937 - 1980), one of Brazil's most important artists, was a leader in moving art off the canvas and into the realm of life itself. During an eight year stay in New York City, beginning in 1970, Oiticica collaborated with filmmakers and other artists to create quasi-cinemas - groundbreaking environments that combined film, slide projections, and music with hammocks, balloons and sand, to immerse the viewer in multi-sensory experience.
The Bronx Museum of the Arts Web Site